Marketing on a Budget: Online Word-of-Mouth Advertising

The time when everyone relied solely on word-of-mouth advertising and didn't venture beyond the village borders to buy something is definitively over. The World Wide Web has become an additional world, parallel to ours, and there too, advertising is necessary.
Admittedly, it is a somewhat "different world" than the physical world, and in terms of marketing, this requires a different approach.

There are many ways to advertise, but often these are expensive solutions. An advertisement in the newspaper quickly costs 500 euros for one day! The question is also whether you achieve the desired result with it. Advertising on social media and Facebook Ads is much more effective… if executed by someone with expertise, and even then it's difficult to predict how people will react. Here it's not about 500 euros per day, but for a minimal result, you should still count on a few hundred euros per month.

Marketing is a distant concern for the average entrepreneur. It's something they try, and if it works, it's good, and they try it again that way. It works more often than not, and that causes frustration. 
Most marketing options can be seen as shooting with a shotgun: they usually miss their target. You just do something in the hope that it will work out and that there will be results. If you still want to go for targeted marketing, you can choose a marketer, but they are far from cheap…

Marketing, it's expensive, and if you want it at a low price, it also looks "cheap." At least: that's how it is in most cases. An option that is both cheap and has the desired effect is to return to word-of-mouth advertising, but via social media: let your current customers do the advertising for you!

Your customers as a billboard for your business: you always hit the mark and moreover, it's marketing that costs significantly less but doesn't look cheap. Just what you want. Turn your customers into your ambassadors and discover how your business can quickly gain extra exposure.

Your customers are probably already regularly taking photos to post on social media, and that advertising is already there to some extent, but it can be better! More people sharing photos with your company or product in the spotlight means more people will see it. And those who see it are potential customers who expand your business's online network.
We offer you the tools to achieve this in a simple way.

You are already doing your best by occasionally posting a nice post on Facebook or Instagram in the hope that it will be shared, but how amazing would it be if you could ensure that your customers actively promote your business on social media? That they spontaneously write nice and positive things about your business on Facebook and tag you casually on Instagram. Even more: how brilliant would it be if they told their friends about you on WhatsApp and thus sparked a “social media fire” that spreads among your customers' friends and their friends!  Wouldn't that be fantastic?

The means to achieve this is both clever and simple. With a photobooth or photo kiosk in your business, this quickly becomes a reality. It sparks curiosity and adds extra fun. As a result, the customer spontaneously takes a photo, gif, or video of themselves while they are at your place. The extra on-site entertainment ensures that their experience with you becomes even more positive, and they receive the photo by email or directly on their mobile so it can be easily shared. A photo on mobile is quickly shared via social media.

Moreover, there are other ways to ensure that the photo will be spontaneously shared. For instance, you can attach an interesting (win) promotion to it, or make sure that your customer is put in the spotlight.

Fast marketing, more brand awareness, and word-of-mouth on social media: it doesn't have to be expensive! A minimal investment for maximum social media engagement… it's perfect advertising! You don't have to be an expert to see that this approach wórks!

Online ads, newspaper or radio ads, or even the hired marketing expert: you can skip it all and choose a solution that works and always delivers results.

The best marketing is marketing that happens spontaneously. If something is fun, people will automatically do it, and what is more enjoyable than taking a photo together and showing the world how beautiful life can be? Your customers will spontaneously take photos and happily share them via their social media channels. It's effective advertising that works and brings you money énd brand awareness.

We are convinced that there is a photo booth that fits every business! Whether you have a café, restaurant, ice cream parlor, clothing store, escape room, showroom, or any other business and are looking for extra exposure: a photo booth is a quick and efficient solution!

Even if you have a business where people go for entertainment and are already in a good mood, you can experience the benefits of a photo booth. Think of an amusement park, holiday park, museum, hotel, bed & breakfast, theater… where people and fun go hand in hand, a photo booth is an extra asset.

Choose an easy way of marketing and order your own photobooth today. Check out our photobooth models directly, we have everything available for you and are happy to provide advice if in doubt. Marketing that only offers advantages!

We are happy to provide you with that small investment for a great result!