Festive Etos photo booth at concert in Ahoy

During the always spectacular concerts of De Toppers in Rotterdam Ahoy, employees from Etos branches all over the Netherlands came together for a grand celebration. To give the thousands of colleagues a warm and festive welcome right at the entrance, we were asked to provide a striking photo activation.

Photobooth fully in Etos style

To ensure the experience matched the brand seamlessly, the photobooth was decked out from top to bottom in Etos branding. The large, inviting backdrop with the text "Maak er een top avond van!" ("Make it a top night!") immediately caught the eye. Combined with the well-known 'Mooi van Etos' elements and a chest full of festive props, it was the perfect icebreaker. Guests dressed in glitter and glamour could capture hilarious moments with their colleagues as a memento of an unforgettable evening.

A trusted partnership

It is always a great compliment when clients return to you. After we had the opportunity to provide a successful activation for Etos last year, it was fantastic to be part of this large-scale, nationwide event as well. It shows that a professional, tailor-made photobooth experience is a valuable addition to the events and internal branding of major retail brands.